Wisconsin's Finest
Swimming Pool Contractor

 Stop in to our retail location to see all of the updates and new great products we have added for you to enjoy!

Years of Experience

As a result of many years of swimming pool design and installation, Recreational Concepts knows the finest pool products available.

Your Trusted Partner

Recreational Concepts services and installs everything themselves. They do not sub out the work. It is this level of expertise and experience that separates them from the competition.

We're Open!

We are here to support your pool and spa needs all year around. Come-on by and meet our highly trained staff. We are here to help you! 

All Your Outdoor Needs

Much more than just swimming pools, Recreational Concepts provides a total backyard concept.

Free Water Testing

Bring a fresh pool or spa water sample into our retail store for a free analysis and water balancing help from one of our professionals.

Proudly Serving Southern Wisconsin

Stop in and check out our new outdoor furniture, fire tables, outdoor kitchens, and outdoor décor!

Customers reviews

What do our customers say?

NEW Products - Coming Soon!

All NEW Lake Toys