Call Us (608) 835-2780
Recreational Concepts Inc 4633 Hwy. 138 Oregon, Wisconsin 53575-1430
Monday - Friday 8 AM – 6 PM Saturday 9 AM - 2 PM
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WHAT WE DO

Wisconsin's Finest
Swimming Pool Contractor

 Stop in to our retail location to see all of the updates and new great products we have added for you to enjoy!

Years of Experience

As a result of many years of swimming pool design and installation, Recreational Concepts knows the finest pool products available.

Your Trusted Partner

Recreational Concepts services and installs everything themselves. They do not sub out the work. It is this level of expertise and experience that separates them from the competition.

We're Open!

We are here to support your pool and spa needs all year around. Come-on by and meet our highly trained staff. We are here to help you! 

All Your Outdoor Needs

Much more than just swimming pools, Recreational Concepts provides a total backyard concept.

Free Water Testing

Bring a fresh pool or spa water sample into our retail store for a free analysis and water balancing help from one of our professionals.

Proudly Serving Southern Wisconsin

Stop in and check out our new outdoor furniture, fire tables, outdoor kitchens, and outdoor décor!

Customers reviews

What do our customers say?

Outstanding. I have used Rec Con since I moved into this home. It is my first home with a pool so I was a little overwhelmed. Jeff, (owner) is incredibly knowledgeable and was and is willing to share his expertise whenever I have a question or am trying something new. The staff in the store including those that do the billing/paperwork are friendly, knowledgeable not looking to sell me something I don't need. Nothing less than pure professionalism. The service technician is truly a " subject matter expert" and taught me pretty much everything I know about pools. so much so that I rarely see him anymore as I am able to do most tasks myself now. I could go on and on about details of every visit and service call but that would be redundant. bottom line is, if you need a new pool, or service or supplies for your current pool, you will be well served to give Rec Con a call. You WILL be pleased.
Stephen B.Google Review
We had Recreational Concepts build our inground pool in Spring of 2012. We have been very happy with it!! When we do need service, they try their best to get there as soon as they can, sometimes even after hours! I would recommend them for sure, and have to for a few friends who also had their pools put in by them.
Curt T.Google Review
They are great! Very competitive price-wise, with customer service that is outstanding and blows everyone else in the area away. We purchased a used hot tub, and it was a wonderful experience. When we ran into some small issues with balancing chemicals and hookup, Heather and the whole team at Recreational Concepts was there to help and resolve the issue. And the whole time, they were incredibly patient with someone new to hot tubs. Highly recommend.
Dan D.Google Review
Recreational Concepts put in our pool three years ago. They were absolute pros from start to finish. Everything was taken care of in a very timely manner and the yard was left perfectly clean. If we ever have any questions regarding our pool, they are always answered right away. The best part is that they come to open and close our pool every spring and fall which is a wonderful service. We can't wait for summer to come this year to enjoy another year with our pool!
Julianne J.Google Review
I wanted to let you know that I did what was suggested and that was to clean out the area around the fan that connects to the hopper to see if that helped with the pressure. I can't even begin to thank you for that suggestion! It was the solution to our problem. I truly appreciate the fact that you didn't try to push products on me in order to "fix" the problem. In fact you suggested that I wait on changing the sand in the filter and hold off on buying the sand cleaner. You truly do not find this sort of genuine honesty anymore. It was great that you took the time to help me and for that you will always have my business.
Anne PreteGoogle Review
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Jeff and the entire team at Recreational Concepts were wonderful to work with. Like any large undertaking, installing an in-ground pool has inevitable bumps in the road. Jeff was always very calm and reasonable in working through any issues, and he remains available and responsive whenever we have questions. We are very pleased with our pool and the service that we continue to receive from Recreational Concepts. We have no regrets and highly recommend "Rec Con" for your needs, especially for first-time pool owners like us.
Kraig B.Google Review
Recreational Concepts did an excellent job installing my inground pool, hot tub, outdoor kitchen and fire place. I would strongly recommend them for any of your projects. I have recommended them to numerous friends for projects and they have all had enjoyable experiences. It is also great having their store locally in Oregon when purchasing anything needed for our pool or hot tub. I look forward to using them for future projects.
Rick K.Google Review
Recreational concepts put in our pool 4 years ago. Not only did they do an excellent job with the pool but their customer service has also been excellent. When I've managed to screw up my pool, Jeremy has been there to help me. Calling me back off hours and texting me with troubleshooting tips. The office people have been very helpful too, replacing parts under warranty was hassle free. Jeff was also great to work with during the design/construction phase. If you're thinking of putting a pool, don't hesitate to hire Recreational Concepts. They are a top notch company to work with!!!
Debbie C.Google Review
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We ALWAYS us Recreational Concepts for our pool and spa service work and repairs. They are always kind and thorough, explaining the work needed. Also very competitively priced!
Kevin K.Google Review
Top Notch All the Way! I highly recommend Jeff and his crew. I would definitely recommend them and I would use them again.
Ben B.Google Review
From design, to materials, to the build, we found the team at Recreational Concepts great partners to work with on our deck and hot tub project! Highly recommend!
Julie & Dave C.Google Review
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Staff is very knowledgeable and helpful! Love going to this store.
Mobian G.Google Review
Great staff and awesome service.
Josh D.Google Review
The staff is friendly, knowledgeable, and eager to assist you!
Deborah GGoogle Review
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LOVE this store! The people are amazing to work with! Just bring in a water sample and they walk you through the rest! Highly recommended!
Erin S.Facebook
Staff is always friendly and greeting with a smile, also very knowledgeable with their products. I love going in and seeing all the different pool toys and accessories for your backyard fun! I’ll be back for my Fourth of July fireworks 💥
Lacie W.Facebook
Our pool reconstruction and new liner are wonderful. All the employees were so skilled and polite. We couldn’t believe it was done in one day. We definitely would recommend Recreational Concepts for pool work. Also we love their shop in Oregon...lots of neat stuff!
Linda B. Facebook
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NEW Products - Coming Soon!

All NEW Lake Toys